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February 13, 2025

The Role of Animation in Marketing: Modern Marketing Videos

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The Role of Animation in Marketing: Modern Marketing Videos Why Animation is Revolutionizing Marketing Videos In today’s digital landscape, video content marketing or animation in marketing has become a critical strategy for brands looking to engage their audiences. Among the various types of video content, animated marketing videos stand out as a powerful tool for […]

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January 7, 2025

Crafting A Catholic Brand Through Graphic Design

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Understanding Branding What is Branding? Branding is the art and science of creating and maintaining a unique identity for a business, product, or service. It goes beyond just a logo or a catchy tagline; it’s about developing a consistent visual and messaging strategy that sets a brand apart from its competitors and resonates deeply with […]

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September 3, 2019

018 – Signs It’s Time For A Rebrand

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Ever wonder if it’s time for your company to rebrand? Update its logo, at least? Do you have an older boss or an owner that is just so attached to the genesis logo? Join us in this podcast as Ryan and Phil discuss signs it’s time for a rebrand. Who knows, maybe you can have […]

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July 30, 2019

013 – Logo Design Trends to Avoid This Year

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Admit it, we’ve all seen some pretty bad logo designs; failing in its typography, color pallet, and use of the logo. In today’s episode our designer, Phil, discusses trends to avoid so you and your brand aren’t the next logos that flops. This is an oldy, but a goodie. It’s from last year so it’s […]

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July 16, 2019

010 – Starbucks Holiday Marketing Strategy: Is It Working?

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Back in 2015/16 Starbucks really missed the nail on their holiday cups (unintentionally). They received backlash for the design of their red cups. The following year, they launched a marketing strategy with their cups that created a sense of unity and appreciation of culture across the globe. Madalina and Ryan discuss Starbucks starkly different holiday […]

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