“Did I just see you on a Ho-Chunk commercial?” – a text that John and I have been getting a lot of over the last few weeks.

When working with our creative clients we always have a blast and sometimes we even get to step in front of the camera. Check out our Ho-Chunk spots for yourself to see some of the shenanigans that we get up to.

The Details

Ho-Chunk Gaming Madison came to us to pitch creative for a series of tutorials and commercials that covered difficult subject matter. The subject in question was the complicated way that gambling works at their type of casino. It turns out, there is a lot to understand when you pull that slot machine lever. Check out all the tutorials here on there website:


Project Specs

  • 12 Tutorial videos – 1-2 minutes long
  • :30s commercial cuts for tv
  • 1 week of filming at Backflip’s studio
  • 1 overnight at the casino to get background plates to be comped in

Behind The Scenes