Articles

  Ever wondered how to balance marathon training with a full-time job, or what it takes to transition from college life to a professional career seamlessly? This episode promises you a rollercoaster of insights and personal stories as we introduce our new full-time staff members, Alexis and Maria. Alexis takes us through her journey from […]

Creating a Catholic Social Media Strategy So, you’ve decided to take the leap into the wild, uncharted territory of social media to spread the True, Good, and Beautiful within the Catholic Church. Creating a Catholic social media strategy may seem overwhelming but we’re here to simplify it. Maybe you’re a parish communication team that’s tired […]

Introduction This year we marked our eighth time sponsoring the Silver Medal Award for AAF Madison. The primary way we sponsor the award is by creating a short video vignette of the winner featuring soundbites from friends, colleagues, and family, some storytelling from the winner, and some fun b-roll that adds to the story and helps to […]

Choosing the right video production agency is crucial in today’s media-saturated world. Video has become the preferred medium for brands to tell their story, capture attention, and engage audiences. But with so many production companies available, how can you ensure you select the right one for your needs? From storytelling expertise to project management and […]

  Can technology truly bridge the gap between generations, or does it create an unbridgeable chasm? Join us for an engaging conversation with Katie Kennedy as we sip our drinks and reminisce about our shared experiences with the Chamber of Commerce. We dive into the power of relational marketing and the importance of community connections.  […]

  Have you ever wondered about the true authenticity behind “world’s best” claims? This week on the Let’s Backflip Show Happy Hour, join Ryan Freng and special guest Brandon Gries as they kick off with a 30-second dance party and a hilarious discussion inspired by the movie Elf. We dive into Brandon’s unique listening habits […]

Our First-Ever Merch Launch! Woohoo! 🎉 Here at Backflip, we believe in approaching every project through the lens of our Catholic faith. Whether it’s a commercial for Ho-Chunk Gaming Madison or a fresh website for Karben4 Brewing Company, we ensure that we create products that showcase the true, good, beautiful, (and awesome). And when we started […]

In an office full of movie nerds, or for a more endearing name, film bros, a lot of movie titles get thrown around on a daily basis. But one category of movies seems to be skimmed over, maybe because we have exhausted the topic or because there isn’t enough hype surrounding them. So I figured, […]

  Ever wondered how a top cinematographer stays on top of his game in the ever-changing landscape of filmmaking? Join us as we chat with Jordan, a seasoned director of photography and cinematography, about navigating the unpredictable nature of the industry. From the winter slowdown to the relentless hustle, we share firsthand experiences on keeping […]

  Curious about the cutting-edge tactics driving success in marketing today? Join us as we sit down with Chelsey Bowers, a powerhouse in the marketing world. With a career spanning over two decades, Chelsey has tackled everything from owning a talent agency in Nashville to leading marketing efforts for prominent brands. We delve into her […]