brand

Marketing success isn’t just about clever ads or trending content. Behind every high-performing campaign is a clear, consistent brand identity that builds trust and recognition. If your marketing isn’t converting, the problem might not be your messaging or media. It could be your brand design. Here’s why professional brand design plays a key role in […]

Key Takeaways Branding encompasses your entire business identity, from visual elements to customer experience and emotional connections Strong branding can increase revenue by up to 23% and helps businesses command premium pricing in competitive markets Successful branding requires a strategic approach that aligns your brand purpose, values, and messaging with your target audience’s needs Brand […]

As more parishes and dioceses invest in digital updates, one question keeps coming up: how do we modernize our online presence without losing what makes us distinctly Catholic? The answer lies in building a catholic website that reflects your mission, embraces technology, and communicates your faith with clarity and beauty. In this guide, we’ll explore […]

You spent months planning your event. The venue looked sharp, the speakers delivered, and the energy in the room was electric. But once it’s over, how do you make sure all of that momentum does not disappear? That is where smart event video strategy comes in. Great footage is not just about documenting what happened. […]

  The Power of Video Marketing In today’s fast-paced digital landscape, video content reigns supreme as the most engaging form of online communication. From budding startups to global enterprises, brands leverage video to captivate audiences, tell compelling stories, and drive tangible website traffic. But what sets video apart from traditional formats like text or images? […]

  The Importance of Video in Corporate Training In today’s fast-paced corporate environment, training has become more than a tool for skill development—it’s a necessity for maintaining a competitive edge. As the business world continues to evolve, traditional training methods such as classroom lectures and lengthy handbooks are proving to be insufficient for modern workforce […]

In today’s fast-paced, digital-first world, corporate videos have become a cornerstone of successful business communication. They’re no longer a luxury—they’re a necessity. Whether you’re a startup looking to make your mark or an established company aiming to deepen connections with your audience, video content is a tool you can’t afford to overlook. Why are videos […]

Video marketing is a powerful tool for connecting with your audience, building trust, and achieving your business goals. But launching and sustaining a successful video campaign isn’t as simple as hitting the record button. Many organizations struggle with knowing where to start, what to say, and how to ensure their content reaches the right audience. […]

Choosing the right video production agency is crucial in today’s media-saturated world. Video has become the preferred medium for brands to tell their story, capture attention, and engage audiences. But with so many production companies available, how can you ensure you select the right one for your needs? From storytelling expertise to project management and […]

Our First-Ever Merch Launch! Woohoo! 🎉 Here at Backflip, we believe in approaching every project through the lens of our Catholic faith. Whether it’s a commercial for Ho-Chunk Gaming Madison or a fresh website for Karben4 Brewing Company, we ensure that we create products that showcase the true, good, beautiful, (and awesome). And when we started […]