The Let’s Backflip Show

  Ryan talks this week with Scott and Madalina about why it’s important to choose a partner and not just find a vendor. We think it’s important to encourage people to choose a partner and not a price. What is a partner? Why is it better than just hiring a vendor? How many times will […]

  Ryan and John talk with Phil all about branding. What is Authenticity in Branding. Know who you are and lean into it. Don’t try to be like someone else, figure out the best parts of your brand and bring them forward. People will see through your brand if it’s unauthentic!

  This week, Ryan and Madalina talk with Jeff, our lead editor about how writing and editing are two sides of the same coin. “My fedora agrees.”

  What is Content Marketing and why should you care? If you’ve ever thought of that… or even if you haven’t, check out this episode! We talk about the importance of creating awesome content and what it does for your marketing efforts.

  In our first episode, Ryan discusses what we’re going to do with the podcast.

Look at these two in the picture above. They’ve got a scarf, a pug, fancy coffee mugs, and they’re sitting on a plush wooden bench leaning on hip wood. What is even happening, and how can you reach them with your message. Great question. Watch the video and read below as we explore what the […]

It’s not always easy to tell if rebranding makes sense. Of course, if it is easy to tell, then you should do it immediately. Say, for instance, you never actually had your logo or branding professionally done. Or the only version of your logo that you know of is sitting in a Word document (this is more […]

If you clicked on this post expecting to read about the latest and greatest technology-based sales tools I use, I regret to inform you that is not the case. Though what I intend to talk about is equally as valuable as, if not more valuable than, any digital sales tool.. Curious now? To this day, […]

This is one of those topics that can be classified as a “gray” area when it comes to opinion, due in part to many believing any edited piece represents the quality of an editor’s work. However, one thing to keep in mind is, often times the work shown within a video is not of the editor’s. […]

How does one summarize a year without going the route of “RENT” and listing off the exact number of minutes (525,600 for those wondering) nor responding with a single adjective response? No seriously, I’m asking you because until I find out I’ll just have to resort to a list because…lists are fun! 2017 was one of […]