The Let’s Backflip Show

  This week, Ryan and Madalina talk with Jeff, our lead editor about how writing and editing are two sides of the same coin. “My fedora agrees.”

  What is Content Marketing and why should you care? If you’ve ever thought of that… or even if you haven’t, check out this episode! We talk about the importance of creating awesome content and what it does for your marketing efforts.

  In our first episode, Ryan discusses what we’re going to do with the podcast.

Look at these two in the picture above. They’ve got a scarf, a pug, fancy coffee mugs, and they’re sitting on a plush wooden bench leaning on hip wood. What is even happening, and how can you reach them with your message. Great question. Watch the video and read below as we explore what the […]

It’s not always easy to tell if rebranding makes sense. Of course, if it is easy to tell, then you should do it immediately. Say, for instance, you never actually had your logo or branding professionally done. Or the only version of your logo that you know of is sitting in a Word document (this is more […]

If you clicked on this post expecting to read about the latest and greatest technology-based sales tools I use, I regret to inform you that is not the case. Though what I intend to talk about is equally as valuable as, if not more valuable than, any digital sales tool.. Curious now? To this day, […]

This is one of those topics that can be classified as a “gray” area when it comes to opinion, due in part to many believing any edited piece represents the quality of an editor’s work. However, one thing to keep in mind is, often times the work shown within a video is not of the editor’s. […]

How does one summarize a year without going the route of “RENT” and listing off the exact number of minutes (525,600 for those wondering) nor responding with a single adjective response? No seriously, I’m asking you because until I find out I’ll just have to resort to a list because…lists are fun! 2017 was one of […]

Whether you’re rebranding what you’ve got or starting up a new company or organization from scratch, here are 4 logo trends to avoid. Watch the video below Random Letter Customizations Everyone wants their logo to be unique, and it’s certainly valuable to stand out from the crowd. However, if you’re thinking that chopping up the […]

Any expert in their field will tell you, they’re only as good as the tools they use. I’m constantly on the lookout for ways to make myself faster, more efficient, and, frankly, better at what I do. Over the years of editing, I’ve slowly started assembling a small list of software that is my go-to’s […]