Fun

Check out the video below! Each year, there is waiting anticipation as to what the Starbucks holiday cup design will be.  Throughout the years, Starbucks has masterfully created a successful “Christmas brand” around the holiday seasons, but like any brand, they have had their share of success and failure.  And though, they have faced failure, […]

We had a bit of trouble coming up with the best way to tell you, but from all of us here at Backflip, have a very merry Christmas and a happy holiday season! And if you like that, check out last year’s video.

Another year, infinite possibilities to upgrade. This was the first year we went to NAB instead of watching from the sidelines. John, Julia, and myself flew in Sunday night and out on Thursday night. John and I did the basic exhibit package while Julia went full bore and got a smart pass. It worked out […]

From all of us at Backflip we wanted to wish you all a very Merry Christmas and holiday season!

I never went to camp as a kid but I know I would have had a blast. John, Erin, and I spent two days taking in the sights and filming at the Birch Trail camp. We had an amazing time. The counselors and staff seemed to love what they do and the kids were so […]

I have always thought of this project as: “Surprise! Flamingos!” In the tradition of pleasant hidden camera surprises (Coke Happiness Machine, Fanta Lift & Laugh) we wanted to get the word out about the ‘Fill The Hill’ fundraising effort in a unique way. We spent two days running around campus with T.C. DeWitt surprising students […]

Coming up with new ways to promote is always a challenge. With a limited budget and desire for comedy you can’t go wrong with an animation. This is one of the many scripts John wrote for the pitch. The one that wasn’t picked was a great deal more snarky (and my personal favorite) =) We […]

UPDATE 1: Check out the behind-the-scenes below! This year we joined forces with Firmament Films to tell a story of mistaken identity for the Madison 48hr Film Project. Last night at the award ceremony we received many awards including: Best Director Best Cinematographer Best Ensemble Cast Best Graphics Audience Award Best Film

We had the Canon c300 for a week and wanted to test it out. This is the fruit of those labors. Thanks to Karben4 Brewing and Ryan Koga for being such great sports. It was a blast to spend a day at the Brewery and goof off. We had some vague concepts like: bad commercial, […]

We received the Canon c300 a few weeks ago in order to put it through its paces. We wanted to see if the camera was all that it was cracked up to be or if we should keep forging ahead with our still prominently used Canon 5D MII. That answer is still pending but what […]