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April 12, 2018

Why High Quality Logo Design Doesn’t Cost $50

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If you perform a Google search for “cheap logo design,” the first result you’ll get is from a service called Fiverr, wherein you can find myriad vendors purporting to provide quality logo design for as little as $5. That’s right. Five bucks. So for the price of a few McCheezburgers, your business could have a […]

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April 11, 2018

Spring Cleaning: A Look Back at Awesome Things

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Spring is a great time to look forward. To clean and prepare for the rest of the year. To pull the cover off your air condenser, and to take the bikes down from the garage ceiling. In Spring, however, we also find ourselves looking back and reflecting. As we wake up from the winter chill, […]

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March 12, 2018

How to Cut A Musical

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I’m sorry…what is this article about? Yes, yes, yes…I know what you’re saying – “Jeff, I’m an editor. I work on testimonial videos, commercials for products or events, or maybe (if I’m lucky and have an unrelenting desire to work on a single project for 9 to 12 months) a movie. I don’t DO musicals. That’s…that’s […]

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February 13, 2018

A look back at 2017 an Amazing Year

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How does one summarize a year without going the route of “RENT” and listing off the exact number of minutes (525,600 for those wondering) nor responding with a single adjective response? No seriously, I’m asking you because until I find out I’ll just have to resort to a list because…lists are fun! 2017 was one of […]

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February 5, 2018

Logo Design Trends to Avoid in 2018

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Whether you’re rebranding what you’ve got or starting up a new company or organization from scratch, here are 4 logo trends to avoid. Watch the video below Random Letter Customizations Everyone wants their logo to be unique, and it’s certainly valuable to stand out from the crowd. However, if you’re thinking that chopping up the […]

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January 29, 2018

4 Awesome Tools for Film Editors You May Not Know About

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Any expert in their field will tell you, they’re only as good as the tools they use. I’m constantly on the lookout for ways to make myself faster, more efficient, and, frankly, better at what I do. Over the years of editing, I’ve slowly started assembling a small list of software that is my go-to’s […]

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January 26, 2018

How I work Kids POV: Ryan

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It’s always helpful to listen to different perspectives. When it comes to different perspectives, kids are the best. Watch what my kids think I do all day in this special kids version of ‘How I Work.’

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January 22, 2018

How I Work: Philip Hetue, Lead Designer

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Position Lead Designer One word that best describes how you work Slowly Intentionally Current mobile device iPhone 5s Current computer Macbook Pro (Retina, 13-inch, Late 2013) What apps, software, or tools can’t you live without? Adobe Photoshop, Adobe Illustrator, Adobe InDesign, git, grunt, iTerm, Sublime Text, MAMP, Google Chrome. And Spotify or some other way […]

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January 15, 2018

#Phil-osophical: Trust and Gratitude (Let’s Backflip 009)

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Watch the video above, read the commentary below! Like many views and opinions I’ve held, my understanding of gratitude has been affected significantly by my children. More specifically, they’ve been affected by the process of trying to parent my children. Here’s the situation: your kid has just been given something by someone else. Maybe it’s a gift; […]

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January 13, 2018

Run a business without running yourself into the ground

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Often when we ask each other “How are you doing” or “How’s business?” we are looking for a few positive words or a positive story. It’s not that we don’t want to hear a real answer to those questions, but it’s more of a comfortable way to briefly greet each other. More and more, though, […]

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