I was notified by Twitter just before 7:00pm that Steve Jobs had passed away. Whether Apple Fanboy, or Google Gearhead, Steve Jobs has touched each and every one of our lives. He brought computing into the home and made it fashionable. Computers and mobile devices, whether they’re from Microsoft, Google, Apple, or elsewhere are what […]
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We’re getting around to renewing old accounts and signing up for new things. One of these new things we signed up for was The Wisconsin Production Guide aka badgerguide. It’s a great centralized location to find freelancers and production companies for whatever your working on. The best part is (because we had the foresight […]
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With a DSLR or any other digital video camera you can lose a lot of the detail in a shot if you are not careful. By default some cameras, like the Canon XH A1, have an image that is a bit washed out. The Canon 5D Mark II, on the other hand, has a default […]
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We followed our own advice and bought a new Canon 5D Mark II. It was hard to get our hands on a new one because of the electronics shortage (due to the earthquake in Japan). I finally found one on ebay at the right price and was able to get it in time for a […]
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Update 12/12/12: We bought a 5d and equipment in July of 2011. We love it and have been shooting exclusively with it for a year and a half. Occasionally we’ll bring along a 7D or the XHA1. Check out our portfolio to see what the camera can do. The purpose of this guide is TO […]
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In conversations with people, we are often asked, “Why have a video production company in Madison.” The follow up is usually something to the flavor of “Shouldn’t you be in California.” It’s understandable since Madison isn’t known for its video production, but its liberal hippies, cute weasels, and cellular biology. California, on the other […]
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To make our posts more social media friendly we signed up for Bit.ly Pro service. This allows us to use shorter links in twitter, facebook, or wherever. These short url’s also keep our branding so it’s a cinch to know if the link is legit. Now we can easily link to our webpage like so: […]
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No matter what you call it (and ‘website’ would the correct form), we recently rolled out a new website. After three and a half years, we knew it was time to update our website. The simple black and white design served us well over the years. Take a look in case you haven’t seen it […]
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We all know we shouldn’t be doing zoomed in handheld shots, but sometimes on a live shoot you break rules in the heat of the moment. Whether it’s the only way to get a great (you think) shot, or you aren’t paying attention. The end result is the same: shaky and unusable footage. Luckily we […]
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